Independent web & marketing agency

Better websites for overlooked local businesses.

Madebycrystal redesigns dated local-business websites, then turns the strongest direction into an ongoing digital presence built to earn attention and enquiries.

Start with a focused conversation—no oversized pitch deck or vague retainer.

Madebycrystal hero

The founder promise

Clear work before long commitments.

01

A real point of view

Every recommendation is shaped around your market, customers and current website—not recycled agency advice.

02

Scope you can understand

You will know what is being redesigned, what management includes and what happens next before work begins.

03

No invented results

Concept work is presented honestly as concept work. Performance claims only appear when there is evidence behind them.

How the work unfolds

From neglected website to managed growth channel.

01 / Spec redesign

See the opportunity before rebuilding everything.

Madebycrystal audits the existing site and develops a sharper visual direction for a high-impact page. The concept makes problems tangible and gives the business a practical path forward.

  • Positioning and page critique
  • Responsive design direction
  • Conversion-focused messaging
  • Prioritized implementation plan
02 / Website build

Turn the approved direction into a polished, responsive site.

Structure, copy, design and launch support come together around the pages your local customers actually need.

03 / Ongoing management

Keep the website useful after launch.

Monthly updates can cover fresh offers, landing pages, content refinements and performance-minded improvements—agreed around the business rather than forced into a generic package.

A better first impression

Your website should match the quality of your business.

Share your current site and what feels stuck. Madebycrystal will start with an honest review and identify the strongest next move.